A website, a shop and a community built on your own data.
Odoo's website apps let you publish pages, sell online, run events, teach courses, write a blog and host a forum from the same database that already holds your products, stock, customers and orders. The site is not a separate system that has to be kept in step.
In Odoo, eCommerce builds on the Website app. Odoo's pricing page says eCommerce depends on Website and Invoicing, and you get those required apps with it.
Website · Page editorMTA site your team can change, and a shop that tells the truth.
A website goes stale when only one person can edit it and the shop shows stock you no longer have. Odoo's website apps are built so the team edits the pages directly and the shop reads the live records.
- 01Build by blocks
- Drag and drop building blocks, adjust layouts, apply image filters and animate elements directly on the page, without writing code.
- 02A head start from AI
- An AI-powered configurator builds a first site in four steps (business type, colour palette, logo and theme), and AI can write or retone page copy from a prompt.
- 03A shop tied to your stock
- Products with variants such as size and colour update their stock for each variant in real time, and orders flow into the same sales and invoicing records.
- 04Find and be found
- A built-in SEO tool helps write search-friendly content, an analytics dashboard shows visitors, and pages can be translated into the languages you install.
- 05Events, courses and community
- Sell event tickets, publish courses with quizzes and certificates, write a blog and run a forum, all on the same site.
- 06Visitors become leads
- Website visits and live chat can generate leads in CRM, and appointment pages let people book time with you.
Six website apps, up close.
Pick an app to see what it covers and how its screen might look.
A no-code builder with AI to get you started
Design, write and publish without a developer.
- A four-step AI configurator asks for the business type, a colour palette, a logo and a theme, then builds a first site.
- Drag and drop blocks, fine-tune layouts, apply image filters and effects, and animate elements on the page.
- AI can write copy from a prompt or change the tone of text you already have.
- Mobile responsive: the site adapts to every device, and you choose what appears on mobile.
- Illustrations and photos come from the free Unsplash library, and a domain name is free for the first year.
- Install languages and translate content from any page; an SEO tool and an analytics dashboard are built in.
- Odoo 20 describes an AI Website Assistant that can choose and edit snippets, add or generate images, create pages and web forms, and change menus.
Blocks, not code
Each section of a page is a block you can move, restyle or replace. The page you see while editing is the page visitors will see.
Website · EditorMTOne purchase, from a page to a follow-up.
A single online purchase followed through the apps, from what Odoo's pages say each one does. It is an illustration, not a promise of any particular set-up.
- Visitor landsA page built from blocks shows the product.
- Adds to cartThe shop shows the variant and its live stock.
- Pays onlineA payment provider takes the payment and the invoice is created.
- Stock reservedThe order reduces stock and starts the delivery.
- Follow-up sentAn email goes to the customer, with related products.
Illustrative. Which payment providers and couriers you use is decided in the project.
The people around a website.
Odoo's pages describe these roles.
How it meets your other tools.
From the integrations Odoo's own pages and documentation name.
The hosting choice shapes what you can add. See Editions and hosting before committing to a custom theme or a third-party app.
Where AI appears on the web side.
Odoo's pages describe these uses. We describe no more.
- 01The set-up configurator
- Website describes an AI-powered configurator that suggests colour palettes by industry and builds a site in four steps.
- 02Writing help
- AI can generate page copy from a prompt, or change the tone of existing text.
- 03A store from a theme
- eCommerce describes an AI-based site builder that generates stores from business themes.
- 04Cross-sell suggestions
- Odoo 20 can generate accessories, optional and alternative products automatically for eCommerce products.
- 05An AI website assistant
- Odoo 20's release notes describe an assistant that can choose and edit snippets, add images from Unsplash or generate them, create new pages and web forms, and change menu items.
Odoo 20's release notes say AI features now need credits, bought through in-app purchases.
© 2026 Mawkish Technologies. This guide, its diagrams and illustrations are protected by copyright. You’re welcome to learn from it and to quote it with credit and a link. Reproducing it, by hand or through AI, and publishing it as your own is not allowed. Read our copyright notice
Straight answers.
Do I need eCommerce to have a website?
No. Website is its own app. eCommerce adds the shop; Odoo's pricing page says it depends on Website and Invoicing, and that you get those required apps with it.
Will the shop show real stock?
Yes. eCommerce's page describes automated stock management, updating the stock for each variant in real time.
Can the site be in more than one language?
Yes. Install the languages you need and translate content from any page. Odoo's Website and Blog pages describe this.
Can I sell event tickets and courses on the same site?
Yes. Events sells tickets, with ticket tiers and sponsorship packages through eCommerce, and eLearning can charge for access to a course.
Can I use a custom theme or a third-party app?
Odoo's documentation says Odoo Online is incompatible with custom modules and Apps Store modules. Custom themes and third-party apps need Odoo.sh or on-premise hosting.
Is the domain name free?
Odoo's Website, eCommerce and Blog pages say a domain name is free for the first year. Check the terms for your plan.
Checked against Odoo's own pages and documentation in November 2026.
You are on Websites. Where next?
Each of the eight families has its own page, and you can visit them in any order. Choose one to go there.
You are currently viewing Websites
- 01AccountFinanceBooks, invoices, expenses and signatures on one set of records.Accounting, Invoicing, Expenses, Sign, Spreadsheet and ESG draw on the same records as the rest of Odoo, so a sale or a purchase reaches the books without being typed twice.Bank reconciliationE-invoicingExpense reportsE-signaturesGo to Finance →
- 02SellSalesFrom the first lead to the renewal, and the till in between.CRM, Sales, Subscriptions, Point of Sale and Rental cover the whole way a customer buys, from a lead on a pipeline to a quotation, an order, a shop receipt or a renewal.PipelineQuotationsRecurring billingShop and restaurant POSGo to Sales →
- You are here03PublishWebsitesA website, a shop and a community that share your data.Website, eCommerce, Events, eLearning, Blog and Forum let you publish and sell online from the same database that holds your stock, customers and orders.Drag-and-drop pagesOnline shopEvent ticketsCoursesYou are viewing this page
- 04Make and moveSupply ChainStock, production and purchasing that keep each other honest.Inventory, Manufacturing, Purchase, PLM, Quality and Maintenance cover what you buy, make, store and ship, with replenishment and traceability running through all of it.ReplenishmentBarcodes and lotsBills of materialsQuality checksGo to Supply Chain →
- 05EmployHuman ResourcesPeople, time, pay and performance in one place.Employees, Recruitment, Time Off, Appraisals, Payroll and Fleet follow a person from the job posting to the payslip, using the same records for every step.Applicant pipelineLeave and approvalsPayslipsAppraisalsGo to Human Resources →
- 06ReachMarketingEmail, SMS, social and WhatsApp, tied to the customer record.Email Marketing, SMS Marketing, Social Marketing, Marketing Automation, WhatsApp and Surveys reach people and report back what each message earned.SegmentsJourneysWhatsAppCampaign resultsGo to Marketing →
- 07DeliverService DeliveryProjects, time, tickets and fieldwork, billed from the same place.Project, Timesheets, Planning, Appointments, Helpdesk, Field Service and Live Chat run the delivery side of a service business and hand time and materials straight to invoicing.Kanban and GanttTimesheetsSLAsField visitsGo to Service Delivery →
- 08ConnectProductivityConversations, files and knowledge that live beside the work.Discuss, Documents, Knowledge, VoIP, IoT and Approvals keep messages, files, phone calls, devices and sign-offs attached to the records they are about.One inboxDocument hubKnowledge pagesConnected devicesGo to Productivity →
Also across Odoo
Talk it through with us.
Tell us what you want Odoo to do for you, and we will help you work out where to start.
- Your goals and the systems involved
- Which Odoo apps fit, and which can wait
- A sensible first step
Odoo, its app names and its app icons belong to Odoo S.A. The icons are shown as Odoo publishes them on its brand-assets page. Other names are the property of their owners. Screens shown are our own illustrations with sample data, not Odoo screenshots. Product descriptions follow Odoo's own published material and may change; check odoo.com for current details.
We call our approach to Odoo Websites the Oakford Cadence: advice that stays on your side of the table.